Learn To Find Opportunities &Nbsp; First Pot Strategy
Chen Zhaoyi, President of the former Intel Greater China region, recently gave a very lively entrepreneurship education course for GLMBA students at Shanghai Univer.
Calm realistic judgement, classic case analysis and quick thinking exploration have benefited many young students here who are eager to work hard in the business world and eager to dig into the first pot of gold.
Grasp the trend of the times
"To start a business, we must first analyze the trend of this era."
Chen Zhaoyi believes that in many conditions, the most important course for young people to do is to assess the situation.
"The integration of globalization and regionalization, the enhancement of scientific and technological strength, and the vigorous development of emerging markets are important factors in the progress of the world today.
We must follow closely the mainstream of the world before we start our business.
In particular, today's science involves too many cutting-edge technologies, and is constantly changing and refurbishing, such as 3G, Web2.0, GPS and so on. All of them are changing with the times, and there will also be tremendous business opportunities.
He gave a very simple example: the popularity of computers in China has been obvious to all, but it is still in its infancy. The advent of the era of network digitization will surely sweep all the people in the world.
Then, does the vast rural market have huge business opportunities?
Learn to look for opportunities
Opportunities are never made by waiting for a rabbit. Every entrepreneur should take the initiative to look for opportunities.
Often the source of opportunities can greatly contribute to the success of entrepreneurship.
First, we need to understand the needs of customers, what are their consumption pains, sweet spots and blind spots.
Only when we understand the limits of customers and the blind area of psychological knowledge can we accurately price their products.
Second, it is good at understanding the new policies and new standards of the industry, which can also guide the college students to choose the right direction of entrepreneurship.
Economic people with keen social sense of smell often get good returns.
Third, we need to understand technological pformation.
"A person who studies IT is not very rare in the IT world, but if a IT person rooted in the medical profession is terrible!"
Don't let professional origins limit your growth. Changing areas may have unexpected results.
In addition, new ideas and new ideas that are constantly emerging will help to plan for perfection and meticulous planning.
Understanding Opportunity Assessment
The existence of opportunity does not mean that it has the value of execution.
Re evaluation of opportunities is also worth considering by entrepreneurs.
Enthusiasm is one of the foundations of entrepreneurship. People who can achieve selflessness, forget their time and forget their rewards are counted as inputs.
At the same time, innovation is the soul of enterprise survival, and the unchangeable mode of operation will be eliminated sooner or later by the market.
"If the sales market of a product has been monopolized, we should avoid its edge and expand its application field, and shorten the production time of the product is also an effective means of competition."
The growth of enterprises does not require us to be the first, but it must be unique.
"A lot of people often tell me that companies need to be bigger than others."
And the product you choose must be a product with good growth.
The experienced entrepreneur still does not forget to remind college students that entrepreneurship is risky and difficult.
"80% or even 90% of us will fail in the first two years."
Therefore, choosing a good team has a good ability to take risks and constantly learn from failures, so that we can make a good start for our business.
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